The U.N. day for Desertification and Drought happened this week, on June 17th. Not something that is likely to fill up your news feeds like Earth Day might, however it highlights an important issue for the health of the planet, which is caused largely by humanity’s relentless production and consumption. And that includes, yes, fashion production. As populations, consumption and cities grow, so ...

At PARO we love good design. For us, this means awesome products that: 1. You connect with; 2. Have great functionality and aesthetic; 3. Make a positive impact on the world. It’s estimated that the choices made during a product’s design phase dictates more than 80% of its impact on the world. We only stock brands who prioritize reducing this impact in their design process. Some people call thi...